High-quality products. Timely service. Competitive prices.

You can expect these and more when you partner with

International Minute Press for your design, printing and marketing needs.

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  • Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Whether you need a simple one-color design or multi-color with foil embossing, we'll deliver personal and professional stationery you will be proud to use.

  • Flyers are the perfect way to grab attention and promote your brand, especially when created and produced by our professional staff.

  • Think of us as your marketing partner. We'll help you produce and distribute a brochure that promotes your product, reinforces your brand and boosts sales.

  • A simple postcard could be your next big marketing piece. Let us help you create one that gets noticed, read and remembered.

  • If looking professional is important, then dressing up your documents in quality presentation folders is a must. It can even increase your odds of landing a potential client.

  • With a branded, custom-printed calendar, you can keep your company in front of your client all year long.

  • Whether you have your own concept and design or you need assistance getting started, our team will create direct mail pieces that get results.

  • Choose the gift that keeps on selling. Selecting the right product from our extensive list of promotional products can provide a great return on your investment.

  • We print a wide selection of labels and stickers for a variety of purposes with unlimited designs.

  • Producing a catalog, journal or newsletter is never an easy task, but with guidance from Minuteman Press, you'll end up with a product that you are proud to distribute.

  • We can provide you with all your greeting card and invitation needs, from those essential corporate holiday greeting cards down to simple event invitations.

  • A professionally designed and printed menu can be one of the most cost effective and potentially profitable investments that a restaurant can make. Let us help you with yours.

  • They're not just for restaurants anymore. Table tents are great for any type of countertop display or for events where you want to promote something special.

  • Organize your materials with professionally designed, custom-printed binders and tabs.

  • Have an event coming up? We're your ticket to tickets with a wide variety of styles and sizes.

  • Did you know that using variable data can potentially increase your ROI 5-10 times more than traditional direct mail campaigns?

  • Eye-catching, colorful door hangers can be an effective way of getting someone's attention while delivering your message.

  • Broadcast your message and attract new customers with affordable rack cards that are sure to grab attention.


5 Steps to Creating the Perfect Infographic

5 Steps to Creating the Perfect Infographic

According to TIME, the average human attention span is only eight seconds long. Compare this to the goldfish at nine seconds. Eight seconds. That’s how much time marketers have to grab consumers’ attention and drive engagement. When it comes to marketing online, the time can be cut even shorter.

For online marketing, the simpler, the better. Online consumers typically have a very low tolerance for long, drawn-out content that isn’t aesthetically appealing. The easier content is to consume, the better conversion rates will be for online marketers. Cue: the infographic. Infographics include information for consumers, but in a way that’s visually appealing, with short, impactful tidbits of content. But, how do marketers create infographics? Today we share five steps to creating the perfect infographic.

1. Decide what you want to say.
First and foremost, decide what you want your infographic to be about. You don’t want to just throw together random information and hope it finds cohesiveness. Consider the story you want to tell in your marketing. What do you want consumers to know about your brand, and how can this infographic tell them that? For example, a professional marketing company might want to position its brand as the expert on all things related to online marketing. So, their infographic could share insightful information on how online marketing differs across different media, such as a desktop computer, tablet or smartphone. An infographic like this tells an interesting story for consumers, while simultaneously benefitting the brand that created it.

2. Collect your information.
Once you have an idea about what you want your infographic to say, collect the data and information necessary to say it. This part is important: do not shape information to fit what you want to say; rather, shape your thoughts to fit the information. The last thing you want is for your infographic to appear biased or even untrue. If you find data which strongly contradicts what you hoped to say, then reconsider your position on a topic. Find valuable, research-driven insight to include in your infographic, from sources worth citing.

3. Choose a template.
Next, choose an infographic template to display your information on. There are a variety of different templates to choose from, everything from office applications on your computer to online tools such as Visme, Google Charts or Piktochart. Research different sources beforehand to find ones which fit your brand, desired story or even your budget. Or, if you have a graphic designer handy, skip the template and draft your own infographic from scratch. This allows you to completely customize the infographic exactly to your own parameters.

4. Customize your content.
Whether or not you choose to utilize a template, the next step is to customize the content for your infographic. Here’s where you include all of the information and data you gathered, but in a simplified, easily digestible way. The infographic should tell a story one simple sentence (or less) at a time, from Point A, to Point B, all the way down to Point Z. Make sure your content is easy to understand, while at the same time sharing significant information consumers should know. Look up additional infographics online for ideas for how best to simplify your content.

5. Share the infographic.
Finally, once your infographic is created, saved and ready to go, it’s time to share! Use your infographic as a source of content to promote your brand, through your website, blog, social media or email marketing. Share the infographic with current or potential clients as a way to promote your services and establish your brand as the expert in your field.

When it comes to online marketing, infographics are extremely valuable. Though they may seem difficult to create, they don’t have to be. Follow these five simple steps the next time you want to create the perfect infographic to grow your brand.